Search Engine Optimizations

The Concept

Social Media Management and Marketing(SMM) is one of the activity based process of gaining more and more traffic or lead for your business by using the social media platform for your brands. The primary objective of the Social Media Management and Marketing(SMM) is to generate content and creative that attract more and more users and get interact with the brands on social media platform. The social media network allows sharing the content from one user to another on very swift manner and brands can get benefited from this sharing practice of the users. Moreover Social Media Management and Marketing(SMM) is not just a paid traffic platform, this is one of the platform that can be used for both paid and free traffic similar to Search engine marketing, where search engine optimization services or organic search is a free traffic grabber for your website and search engine advertisement like PPC, display ad is the paid services from search engine.

The social media can be define as an electronic word of mouth marketing platform for brands while services is not directly referred by the brads as we do in direct advertisements. Similar to that there is several strategy work for social media branding and marketing and one can use the services to get engaged with prospective consumer and business for lead, branding and traffic to website. Social media can be called earned media rather than paid media in one instance.